Donnerstag, 3. März 2011

Coke Sound Up: Mit Maroon 5 bei 24h Online-Session in London



Das neue Coca-Cola Musikprogramm für 2011 hat jetzt mit Coke Sound Up einen Namen und schon gleich das erste sagenhafte Event zu verkünden: Am 22. März werden Maroon 5 zum Auftakt der Coke Sound Up bei einer 24-stündigen Online-Session in London einen neuen Song aufnehmen. Dabei kann nicht nur jeder Fan auf coke.de live mit der Band kommunizieren, nein, der Knaller kommt noch: Ich wurde persönlich eingeladen mit anderen Bloggern aus über 20 Ländern in die Metropolis Studios zu fahren. Dort werde ich dann live dabei sein, mit Adam, Jesse, Mickey, James und Matt im Studio abhängen und für euch live über alles berichten!!!

Bei diesem einzigartigen Musik-Experiment kann man die Band in Sachen Lyrics, Songwriting, Riffs, Effekte oder Rhythmus inspirieren. Wie das funktioniert? Fans aus der ganzen Welt können sich für die 24h Online-Session anmelden, um einen virtuellen Zugangspass zum Studio zu erhalten. Alle an @CocaCola getwitterten Vorschläge und Kommentare werden anschließend in Echtzeit mittels einer innovativen Technik direkt an die Band weitergegeben.

Los geht's also in drei Wochen mit den Chartstürmern und Grammy-Gewinnern Maroon 5, die bei der 24h Online-Session eigens für Coca-Cola einen neuen Song aufnehmen, der kurz danach als Free Download bei iTunes erhältlich ist. Die fünf Kalifornier feiern mit ihrem dritten Album "Hands All Over" gerade weltweit Erfolge und sind schon seit ihrem Debüt "Songs About Jane" (2002) eine Hausnummer im Popgeschäft. Gerade sind Maroon 5 ausgiebig auf Tour. Die meisten Konzerte sind allerdings schon ausverkauft, so dass die 24h Online-Session eine einmalige Möglichkeit ist, gratis ganz nah dabei zu sein!





Da bin ich ja echt mal gespannt und London ist ohnehin meine absolute Lieblingsstadt. Bis dahin bekommt ihr hier jede Woche ein Udpate von mir, wie die ganze 24h Online-Session mit Maroon 5 von Statten geht und was in den folgenden acht Monaten bei der Coke Sound Up noch alles auf uns zukommt. Maroon-5-Sänger Adam Levine kann es auch kaum noch abwarten: "Wir freuen uns, Teil von Coke Sound Up zu werden und die ganze Welt in unseren kreativen Prozess einzubinden. Wenn man sich als Fan in dieses globale Projekt einbringt, erfährt man, was hinter den Kulissen passiert - und das ist absolut faszinierend".

Nachdem ich die Coca-Cola Soundwave 2009 und 2010 als Live Reporter begleitet und viele tolle Bands und spannende Events erleben durfte, freue ich mich riesig darauf, auch im Coca-Cola Musikjahr 2011 wieder mit von der Partie zu sein und die heißesten News, besten Fotos und exklusivsten Videos live von den Coke Events mit hochkarätigen Bands und Einblicken aus der Backstage-Area zu posten.

Nach der 24h Online-Session können junge Fans in den folgenden acht Monaten der Coke Sound Up hautnah ihre Stars bei einzigartigen Gratis-Konzerten und Gänsehaut-Musikerlebnissen erleben und mit internationalen Megastars auf Tuchfühlung gehen sowie persönliche Videobotschaften austauschen. Die Fans werden zum Beispiel auf die Bühne geholt, dürfen eine Zugabe oder den nächsten Spielort bestimmen oder erleben ihre Lieblingsband via Augmented Reality. So viel sei schon mal verraten, mehr dazu gibt’s bald. Das wird auf jeden Fall ein geniales Jahr, von dem wir noch lange schwärmen werden!!!

Cheers

Euer Live Reporter



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